Pftown- Articles and Information about Business and Finance.

What is a Webinar?

A webinar is a seminar which is conducted using the internet, instead of the typical seminar setup at a conference hall. etc. Conducting a webinar involves using a form of web conferencing software. A webinar will facilitate back and forth communication between the presenter and audience. This contrasts from a Webcast, which broadcasts information in one direction only. Webinars are a ‘live’ event, in the sense that information is presented according to an agenda, with a starting and ending time.

What are the benefits of conducting a Webinar?

A Webinar can help businesses-large and small reach customers, prospects, or employees more effectively than inperson seminars because there is no need to plan travel or reserve a conference venue. Webinars provide a cost effective method to help businesses reduce travel costs, qualify leads quicker, motivate employees, and improve customer relations.

What factors are important when choosing webinar software?

A good webinar system, should:
*Be easy to use
*Have the features you require and support the software that you use to share documents.
*Charge a flat rate (this avoids extra charges when doing a ‘trial run’ or scheduling ‘follow up’ webinars.)
*Offer a free trial period, so you can determine if the webinar software suits your needs.

Setting up a Webinar

When planning a webinar for the first time it’s important to conduct a trial run a few days before the actual event. This helps you become more comfortable with the software and work out any bugs you may encounter in the process.

Finding the Best Webinar Provider

Start by choosing a quality webinar provider. GoToWebinar has a do it yourself interface which lets you present, plan, record and analyze unlimited Webinars with an audience of up to 1,000 attendees each – all for 1 flat fee. GoToWebinar – is a new, affordable, diy Web event service that doesn’t require a consultant. Setup for GoToWebinar only takes about 2 minutes. They have a Free Trial offer.

edit: In this time of economic uncertainty, conference cost-cutting with the use of webinars is becoming more important than ever.

The success of a new small business entails promoting the need, desire, and availability of a product or service. This requires a very strong marketing strategy. Planned marketing is one of the most vital elements of any business. The extra time and effort you put into your marketing plan will make a significant improvement in the success of your business.

Understanding marketing
Marketing does not just refer to selling. Marketing involves everything related to your product, your service, your business and you, as a business owner. Marketing has Read the rest of this entry »

Almost everybody loves to save money, and using online coupons is a great promotional tool for any website that sells a product or service. Creating and managing your coupons, however can be a somewhat tedious and time consuming task.

A new site: Coupon Fusion, lets you easily design printable coupons for your website with no special web-design skills needed. Best of all you can assign a time period when your coupon is valid and it will be automatically visible only during that period. (No more expired coupons!)

The service is $14.95 a month, or they also have a free ad-supported version. Give Coupon Fusion a try today.

Online price-comparisons websites can be a valuable tool for finding the best deal on items you buy on the internet. However there are some factors which limit their effectiveness at always finding the best price.

Not all sites are listed.

Reason: price comparison websites are built not just as kind gesture to shoppers, but also to generate revenue. Generally, the sites that are listed pay for that privilege. Either they pay directly, or through their affiliate program. (Affiliate programs kick-back a commission on items purchased through an affiliates [in this case the price-comparison sites] link. If your favorite online stores don’t appear, you’ll need to do a separate check at their site.

Wrong prices, products missing, etc.

Reason, price comparison websites use programs that are powered by databases supplied by the merchants. The problem is, the merchants change prices on their site in real-time, but the data supplied to the comparison site is not updated in real-time. In fact it is often inaccurate or out of date.

Base price isn’t the only factor.

Reason, getting the best price involve taking things like shipping, and promotions into account. A good price with a rip-off shipping charge isn’t that great of a deal after-all. Some of the better comparison sites (like Shopzilla) let you compare shipping charges across merchants. However, there’s no way for a price comparison site to find every promocode or ‘free shipping over $50′ promotion and factor that into the overall price.

In the end, price comparison sites are definitely worth a look, but be sure to do your own research. Especially before buying from stores you’ve never heard of, or at prices that seem too good to be true.

Are the ads you see on internet search engines, and on the web in general, safe to click? According to recent and not-so-recent articles in the wash. post, times online, wash. times, and vnunet, among others, using search and contextual ads to spread Read the rest of this entry »

Looking for a way to expand your business even though you are a missing a major part of a monetary or knowledge equation? Read the rest of this entry »

Looking to launch a new career or business? Then consider thinking green for sustainable businesses. Wall Street may not have totally embraced this concept yet, but it’s just a matter of time until they do. Business schools nationwide are offering courses in Read the rest of this entry »

One of the newest and most convenient web-conferencing solutions is GoToMeeting. GoToMeeting.com lets you conduct presentations or conferences with customers, give live demonstations to clients or co-workers, or train your employees easily. Read the rest of this entry »